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Call it your bottom, butt or bum, your gluteus maximus or glutes for short is arguably the most important muscle in your body after your heart. Your glutes help stabilize your femurs to ensure your hips and knees function optimally, is your main hip extender which makes them essential for all running, jumping and lifting activities and also give you something comfortable to sit on and stops your jeans from falling down!

Pursue Fitness is a Manchester based gym wear designer that offers a large range of high quality, unique products for fitness fanatics of all abilities.

Although going to the gym or heading out for a bike ride or run doesn?t have to be some kind of fashion show, it?s safe to say that what you wear can have a big impact on your comfort levels and even your performance.

Marathon runners, bodybuilders and all kinds of other fitness fanatics ask this question time and time again as they race to replenish their nutritional stores after a hard work-out. When trying to plan your workout recovery it?s really important to remember that standard foods will always be better than those that are engineered - even if they?re marketed as re-energising.

Schiek Sports is an American company that has quickly made waves around the world. Although the majority of their products are still made in the US they?re now available in more than 80 countries worldwide.

You will have heard people say it time and time again, but it?s true, cooling down really is essential after a workout. When you reach the final mile of your run or the final lift of the weights it?s important that you don?t stop there otherwise you?ll be prone to exceptionally sore muscles and maybe even blood pooling in your limbs.

Grenade has a massive industry following for their innovative and high quality sports nutrition supplements. Having developed the UK?s number one selling fat burner,

Up until a few years ago compression garments were limited to the medical field, given to people with poor circulation and other related illnesses. Nowadays many sports brands provide compression tops, leggings and socks to help improve the performance of endurance athletes

The founder of Gold?s Gym, Joe Gold, opened his first dedicated fitness centre in Venice Beach, California in 1965. Its members included a young Arnold Schwarzenegger and professional bodybuilders including Dave Draper and Lou Ferrigno to name a few, which meant that Gold?s Gym soon became the place to be.

All keen athletes have experienced the pain and suffering that back to back hours in the gym can cause, but it is this pain that pushes them to go further, to extend their goals and to improve their personal bests